The International Snowmobile Manufacturers Association (ISMA)
We are an organization representing the four snowmobile manufacturers. We coordinate committees within the industry to handle concerns such as snowmobile safety, the promotion of the lifestyle activity of snowmobiling, keeping accurate statistics, reporting the growth of the industry and the positive economic impact snowmobiling has throughout the world. There are four major manufacturers that build snowmobiles: |
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Latest industry facts
There are four major manufacturers that build snowmobiles. They are: Arctic Cat – Headquartered in Thief River Falls, MN; BRP – Headquartered in Valcourt, Quebec; Polaris Industries – Headquartered in Medina, MN; and Yamaha Motor Corporation – Headquartered in Ontario, Canada.
In 2024 there were 112,650 snowmobiles sold worldwide; 51,987 were sold in the U.S. and 38,599 were sold in Canada.
There are 1.27 million registered snowmobiles in the US and over 555,000 registered snowmobiles in Canada.
The Economic Impact of Snowmobiling:
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United States—$26 Billion annually
Canada—$9.3 billion annually
Europe—$4 billion annually
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Snowmobile Safety Videos
Events
June 11–14, 20252025 International Snowmobile Congress
Charlottetown, Prince Edward Island
News
ISMA Names Jaret Smith President
The International Snowmobile Manufacturers Association (ISMA), today announced that Ed Klim will retire from his position as President in 2024. Jaret will serve as President, effective January 15, 2024.
Snowmobilers Taking The Pledge
The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are joining together again this season with the snowmobile community in promoting the Take The Pledge campaign.
For The Love of Snowmobiling!
Photos & videos
Browse our collection of snowmobile safety videos, public service announcements and snowmobile photos.
Snowmobile safety
These safety resources will ensure your next ride will be a safe and fun one for all!
Posters & projects
Download exclusive snowmobiling posters and our fun kid activities!
News & events
Stay informed about the latest news about our favorite recreation and find a snowmobiling event in your state.
