The International Snowmobile Manufacturers Association (ISMA)
We are an organization representing the four snowmobile manufacturers. We coordinate committees within the industry to handle concerns such as snowmobile safety, the promotion of the lifestyle activity of snowmobiling, keeping accurate statistics, reporting the growth of the industry and the positive economic impact snowmobiling has throughout the world. There are four major manufacturers that build snowmobiles: |
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Latest industry facts
There are four major manufacturers that build snowmobiles. They are: Arctic Cat – Headquartered in Thief River Falls, MN; BRP – Headquartered in Valcourt, Quebec; Polaris Industries – Headquartered in Medina, MN; and Yamaha Motor Corporation – Headquartered in Ontario, Canada.
In 2023 there were 124,769 snowmobiles sold worldwide; 53,553 were sold in the U.S. and 48,252 were sold in Canada.
There are 1.26 million registered snowmobiles in the US and over 601,000 registered snowmobiles in Canada.
The Economic Impact of Snowmobiling:
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United States—$26 Billion annually
Canada—$9.3 billion annually
Europe—$4 billion annually
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Snowmobile Safety Videos
Events
October 28, 2023Snowmobile Day
International Snowmobile Safety Week
"Take a Friend Snowmobiling" Week
June 12-15, 2024
2024 International Snowmobile Congress
Green Bay, Wisconsin
News
Snowmobilers Taking The Pledge
The members of the International Snowmobile Manufacturers Association (Arctic Cat, BRP, Polaris, and Yamaha) are joining together again this season with the snowmobile community in promoting the Take The Pledge campaign.
Take a Friend Snowmobiling
The Take a Friend Snowmobiling campaign, which will be held February 10-19, 2024, has been supported by the snowmobile community over the years.
For The Love of Snowmobiling!
Photos & videos
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Snowmobile safety
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News & events
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